Paid Media News by Eric Mandell

Threads Is Testing a Friends Group That Lets Users Share With Up to 50 Connections

By Paid Media NewsReported by Paid Media News
30
News

TLDR

Threads is testing a Threads Friends group, a smaller sharing option similar to Instagram's Close Friends feature that allows users to add up to 50 connections.

Context:The 6th Meta test we've covered in the last 30 days

What this means for your accounts

Status
Test
Platform
Meta
Affects
Threads Friends group
Who
Threads users
Effective
Not specified in the source
Action needed
Not specified in the source

Threads is testing a Threads Friends group, a sharing option that works much like Instagram's Close Friends feature and lets users add up to 50 connections, Social Media Today reports.

How we got here

  1. Oct 29
    Threads Lets Users Personalize Post Reactions With Custom Like Buttons

    Threads users can now personalize their reactions to posts with custom images or animations in place of the standard like button.

  2. Oct 4
    Instagram introduces new Threads sharing sticker for Stories

    Instagram now lets users add liked or saved posts to Stories via a new Threads sharing sticker.

  3. Oct 1
    Threads tests expanded visual formatting for quote posts

    Meta's Threads is testing new visual options for quote posts, bringing the feature closer to what TikTok and X already offer.

  4. Sep 22
    Meta Gives Advertisers Granular Permissions Controls for Threads Marketing

    Meta is introducing Threads-specific permission controls to let businesses manage marketing team access separately from Instagram.

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