Paid Media News by Eric Mandell

Reddit Plans Logged-In-Only Test in Select Non-US Markets From Q4

By Eric MandellReported by Paid Media News
52
News

TLDR

Reddit will test a logged-in-only mode in select markets outside the US starting in Q4, CEO Steve Huffman told investors on the company's Q3 earnings call.

What this means for your accounts

Status
Test
Platform
Reddit
Affects
logged-in-only mode
Who
Reddit users in select markets outside the US
Effective
Starting in Q4
Action needed
Not specified in the source

Reddit CEO and co-founder Steve Huffman said on the company's Q3 earnings call that Reddit will begin testing a logged-in-only experience in select markets outside the US in Q4. He called it the first step toward bringing Reddit in line with how other social platforms operate. As first reported by AdExchanger, the test is limited to those markets for now.

How we got here

  1. Oct 6
    Reddit launches enhanced lead-generation capabilities for B2B marketers

    Reddit introduced new lead-generation tools designed to help B2B advertisers connect with business decision-makers on the platform.

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