Platform changelog
Pinterest updates and changes
Every Pinterest change our newsroom has covered in the last 90 days, newest first. Each entry shows where the change stands and links to the full story.
- Test1Test
- Available4Available
October 2026
- Oct 26AvailablePinterest Makes Video and Display Inventory Available Through Amazon and Google DSPs in Three Regions
Pinterest video and display ads are now available to enterprise buyers through Amazon and Google DSPs in three regions, with Magnite as its main supply partner and no Europe date yet.
Affects: Video ads, Display ads, Enterprise deals via Magnite
- Oct 26AvailablePinterest Launches Programmatic Deals Solution to Compete for Media Buyer Spend
Pinterest introduced a programmatic buying solution called Programmatic Deals to help media buyers purchase ad inventory more efficiently.
Affects: Programmatic Deals
- Oct 19AvailablePinterest adds Barbie-themed color option to its AI design tool
Pinterest expanded its AI-powered design tool with a Barbie pink color palette option for home design visualization.
Affects: Restyle AI design tool
- Oct 7TestPinterest expands creator Pin sponsorship options for brand promotion
Pinterest is letting brands sponsor creator-made Pins to increase visibility and promotional reach.
Affects: Promotion of creator Pins by brands
September 2026
- Sep 8AvailablePinterest renames campaign objectives to streamline advertiser focus
Pinterest renamed its campaign objective labels to help advertisers better understand and select the right ad format for their goals.
Affects: campaign objectives