Paid Media News by Eric Mandell

LinkedIn Is Testing Consolidated Desktop and Mobile Function Menus and Longer Post Lead-Ins

By Paid Media NewsReported by Paid Media News
30
News

TLDR

LinkedIn is testing consolidated function menus on desktop and mobile, and some posts will display longer lead-ins during the experiment.

What this means for your accounts

Status
Test
Platform
LinkedIn
Affects
function menus, post lead-ins
Who
Not specified in the source
Effective
Not specified in the source
Action needed
Not specified in the source

LinkedIn is experimenting with new navigation options, with function menus on both desktop and mobile now consolidated, according to Social Media Today. The test also gives some posts longer lead-ins, which the report describes as part of the same experiment.

How we got here

  1. Oct 6
    Reddit Launches Updated Lead Generation Ads With In-Market Audiences

    Reddit expanded its lead generation ad offerings with in-market audience targeting and a new HubSpot integration.

  2. Oct 1
    Threads tests expanded visual formatting for quote posts

    Meta's Threads is testing new visual options for quote posts, bringing the feature closer to what TikTok and X already offer.

  3. Sep 20
    LinkedIn tests a dedicated Network tab to boost engagement with direct connections

    LinkedIn is testing a Network tab that surfaces content exclusively from a user's direct connections to drive engagement.

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