Paid Media News by Eric Mandell

LinkedIn job-title targeting now available for Google DV360 connected TV buys in the US

By Paid Media NewsReported by Paid Media News
35
News

TLDR

DV360 buyers can now layer LinkedIn's job title, industry, and seniority targeting onto connected TV campaigns in the US through Microsoft Monetize.

Google DV360 buyers can now apply LinkedIn job-title, industry, and seniority data to connected TV advertising in the US via Microsoft Monetize, expanding audience-targeting options for programmatic TV buys.

Topics:Paid Search & AdvertisingTools & Platforms
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