Eric Mandell — Paid Media News

Snapchat adds event creation tools to facilitate real-world meetups

Reported by Eric Mandell
25
Product announcement

TLDR

Snapchat rolled out event creation tools to help users organize real-life meetups directly within the app.

Social Media Today reports that Snapchat has introduced event creation tools designed to streamline the transition from in-app conversation to in-person meetups, reinforcing the platform's broader strategy around fostering real-world connections.

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