Eric Mandell — Paid Media News

Snapchat Partners With HubSpot to Streamline Lead Generation

Reported by Eric Mandell
35
Product announcement

TLDR

Snapchat has integrated with HubSpot to help advertisers capture and manage leads directly within the platform.

Snapchat is deepening its advertising toolset through a partnership with HubSpot, enabling lead generation workflows on the platform. Per Social Media Today, the integration aligns with the app's broader push to meet brands and agencies in environments where their audiences already spend time, as noted by VP of Global Agency and Strategic Accounts Adrian Mulryan.

Topics:Paid Search & AdvertisingTools & PlatformsSocial Media Marketing
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