Microsoft's Search and Advertising Revenue Grows 12% in First Quarter 2027 Earnings
TLDR
Microsoft's search and advertising revenue rose 12% in its first quarter 2027 earnings, two points above the prior quarter's 10% growth.
Microsoft's first quarter 2027 earnings showed search and advertising revenue up 12%, two points higher than the previous quarter's 10% growth, as first reported by SERoundtable. The article places this figure within a run of recent quarters that ranged from 10% to 21% growth.
How we got here
- Oct 28Google's Q3 2026 Search Ad Revenue Climbs 10.5% to $82 Billion
Google's Q3 2026 earnings showed search ad revenue up 10.5% to $82 billion and overall revenue up 25% to $127.6 billion.
- Oct 1Microsoft Advertising Launches Optimization Experiments Feature for Paid Campaigns
Microsoft Advertising made its optimization experiments feature generally available across Search, Shopping, Audience, and Performance Max campaigns.
- Sep 30Microsoft Advertising launches consumer review ad extensions for Bing search ads
Microsoft Advertising now offers consumer review extensions that display one-line review snippets beneath Bing sponsored ads.
- Sep 30Microsoft Advertising Launches New Features and Tools in September 2026
Microsoft Advertising announced September updates aimed at improving advertiser efficiency and campaign performance.