Paid Media News by Eric Mandell

OpenAI Brings ChatGPT Ads to 26 More Countries and Opens Multi-Image Ads to All Advertisers

By Eric MandellReported by Paid Media News
65
News

TLDR

OpenAI's weekly advertiser email says ChatGPT ads are now live in 26 more countries, with a new wider standard ad format, multi-image ads in open beta, and international availability of the Shopify integration.

Context:7 closely related earlier stories since July

What this means for your accounts

Status
Available
Platform
ChatGPT
Affects
ChatGPT ads, wider standard ad unit format, multi-image ads, Shopify integration
Who
advertisers using ChatGPT ads
Effective
Not specified in the source
Action needed
Not specified in the source

In its weekly email update to advertisers, OpenAI announced that ChatGPT ads are now live in 26 more countries and introduced a new wider standard ad unit format. Multi-image ads are also in open beta for all advertisers, and the Shopify integration is now available internationally, as first reported by SERoundtable.

How we got here

On July 6, OpenAI rolled out conversion-optimized campaigns for ChatGPT Ads. On August 19, it began rolling out the ads to 31 European countries, and on September 30 it added bulk product creation and product review status. On October 19, it added new visual ad formats and conversion tracking improvements. Now, OpenAI's weekly advertiser email says ChatGPT ads are live in 26 more countries, with a wider standard ad format, multi-image ads in open beta, and international availability of the Shopify integration.

Summary of earlier coverage

  1. Oct 21
    ChatGPT Ads Reaches 26 New Markets as OpenAI Tests Ad Format Options

    OpenAI is expanding ChatGPT Ads to 26 additional countries while experimenting with new ad format designs.

  2. Oct 19
    OpenAI updates ChatGPT Ads with new visual formats, redesigned conversion tracking, and performance reports

    OpenAI added new visual ad formats, conversion tracking improvements, performance reporting, and measurement partners to ChatGPT Ads.

  3. Sep 30
    OpenAI releases bulk product creation and review status features for ChatGPT Ads

    OpenAI announced new ChatGPT Ads features including bulk product creation, product review status, and expanded geographic availability.

  4. Aug 19
    OpenAI Brings ChatGPT Ads to 31 European Markets, Opening New Conversational Ad Channel

    OpenAI is rolling out ChatGPT Ads to 31 European countries, expanding its conversational advertising platform beyond the U.S. with new targeting and measurement capabilities.

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