Eric Mandell — Paid Media News

LinkedIn Launches Thought Leader Ads to Amplify User-Generated Content

Reported by Eric Mandell
32
News

TLDR

LinkedIn introduced Thought Leader Ads, a feature that lets marketers promote user-generated content through individual endorsements for brand awareness.

LinkedIn rolled out Thought Leader Ads, enabling marketers to amplify positive user-generated content as a paid promotion method centered on individual endorsements to drive brand awareness, per Social Media Today.

Topics:Social Media MarketingPaid Search & Advertising
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