Eric Mandell — Paid Media News

Google Ads will allow some advertisers to use a business name different from their destination domain

Reported by Eric Mandell
35
News

TLDR

Google Ads is updating its business name policy to permit certain advertisers to use a business name that differs from their destination domain, subject to specific restrictions.

Google announced it will update its business name policy in Google Ads to allow some advertisers to use a business name different from their ad's destination domain. The change is limited to specific cases and excludes advertisers who are not the direct verified brand owner.

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