Eric Mandell — Paid Media News

Instagram Launches First Draft, a New Auto-Editing Feature for Reels

Reported by Eric Mandell
25
News

TLDR

Instagram's new First Draft feature automatically assembles Reels by selecting and trimming the best segments from multiple video clips, letting creators focus on creative editing rather than technical setup.

Instagram introduced First Draft, an AI-powered feature that automatically assembles Reels by identifying and cutting together the best portions of multiple uploaded video clips into a single draft. The tool removes pauses, trims clips, and arranges them with one tap, giving creators a starting point they can then edit and customize further. Instagram notes that all edits are reversible and the feature aims to reduce friction in the early production phase so creators can spend more time on creative decisions. The capability rolls out in both the Reels gallery and camera within the Instagram app.

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