TLDR
X has released refreshed promotional playbooks offering brands best practices for running ads and leveraging on-platform events.
X published updated guidance for advertisers, introducing refreshed playbooks that cover effective ad practices and how brands can capitalize on platform events for their campaigns.
Google Ads is updating its business name policy to permit certain advertisers to use a business name that differs from their destination domain, subject to specific restrictions.
Microsoft Advertising made its optimization experiments feature generally available across Search, Shopping, Audience, and Performance Max campaigns.
Google Ads updated its destination policy to clarify that campaigns must have at least one asset group configured to avoid invalid final URL errors.
LiveRamp is integrating its RampID first-party audience data with ChatGPT Ads to give advertisers enhanced targeting and bidding capabilities.