Paid Media News by Eric Mandell

OpenAI rolling out new ad format for ChatGPT with Learn More links and arrow styling

By Paid Media NewsReported by Paid Media News
25
NewsSpeculation

TLDR

OpenAI is testing a new ad unit format for ChatGPT that includes styled Learn More links and appears to be served through Amazon DSP in some cases.

OpenAI appears to be rolling out a new ad format for ChatGPT Ad units that includes a Learn More link with dotted underline and upward arrow styling. Some ChatGPT ads are also being served via Amazon DSP, suggesting a potential partnership or expanded distribution channel for the platform's advertising products.

Topics:Paid Search & Advertising
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