Eric Mandell — Paid Media News

Google Ads now prevents editing Target ROAS while promotion mode is active

Reported by Eric Mandell
25
News

TLDR

Google Ads restricts Target ROAS edits when promotion mode is enabled, directing users to adjust ROAS tolerance instead.

SERoundtable reports that Google Ads now prevents users from editing Target ROAS settings while promotion mode is active, displaying a notification that directs them to edit ROAS tolerance as an alternative. The constraint affects campaign optimization during promotional periods in the platform.

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