Paid Media News by Eric Mandell

Meta Launches Ads Super Burst, Letting Advertisers Reserve Time Windows on Facebook and Instagram

Reported by Paid Media News
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News

TLDR

Meta announced Ads Super Burst, a new feature allowing advertisers to reserve between 3 and 24-hour ad slots on Facebook and Instagram during high-traffic moments.

Meta introduced Ads Super Burst, a feature that lets advertisers lock in guaranteed ad placement windows ranging from 3 to 24 hours on specific days across Facebook and Instagram, timed to high-traffic events like the Grammys or NBA opening weekend.

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