Paid Media News by Eric Mandell

Google introduces new bidding and budgeting tools for holiday ad campaigns

Reported by Paid Media News
35
Product announcement

TLDR

Google released new bidding and budgeting tools designed to help advertisers optimize paid campaigns during the holiday shopping season.

Google introduced bidding and budgeting tools intended to help advertisers refine their holiday ad strategy, with details available in the latest episode of Google's "Ads Decoded" podcast.

Topics:Paid Search & Advertising
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