Eric Mandell — Paid Media News

New Zealand introduces mandatory age verification for social media users

Reported by Eric Mandell
25
News

TLDR

New Zealand's government is proposing an age-verification requirement for major social platforms, though the bill is unlikely to pass before November's election.

New Zealand introduced a draft Online Safety Bill that would mandate platforms like Instagram, TikTok, Snapchat, and Facebook to verify users are at least 16 years old, per Bloomberg. The proposal follows Australia's lead but faces a parliamentary delay until after the nation's November election. Early data from Australia's similar ban shows most underage users still access restricted apps through workarounds like false birth dates, and teens displaced from mainstream platforms often migrate to less-moderated alternatives—raising questions about whether age restrictions effectively protect young users or simply push them toward riskier services.

Was this useful?
Share

Related articles

35
News

Pew Research reports a four-year decline in sentiment about social media use, with adults more concerned than teens.

Social Media Marketing
35
News

Meta's Muse, a generative AI music tool, has crossed 5M downloads and 3M weekly active users—a rare achievement shared by only 23 apps historically.

Social Media MarketingTools & Platforms
35
Product announcement

TikTok released a commissioned study claiming the platform generates $81 billion in economic value through job creation, small-business growth, and consumer education.

Social Media Marketing
25
News

Meta's Threads is testing new visual options for quote posts, bringing the feature closer to what TikTok and X already offer.

Social Media MarketingTools & Platforms