Eric Mandell — Paid Media News

TikTok announces its first European Bestseller of the Year award

Reported by Eric Mandell
15
News

TLDR

TikTok awarded Rebecca Yarros's "Fourth Wing" its inaugural European Bestseller of the Year honor for BookTok-driven sales.

TikTok named Rebecca Yarros's novel "Fourth Wing" as its first European Bestseller of the Year, recognizing the BookTok community's influence on publishing trends. Rachel Reid's "Heated Rivalry" also appeared on the list.

Topics:Social Media Marketing
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